Tax Advisory & Tax Planning Training for Tax Professionals

Become a Better Advisor. Build a Stronger Tax Firm.

Level Up Quest helps tax professionals become confident advisors and helps tax firm owners develop the people and systems to deliver advisory at scale.

Learn practical tax strategies, tax planning, client conversations, pricing, implementation, and firm systems through hands-on training, weekly live mentorship, workshops, and CPE/CE.

NASBA & IRS-Approved CPE/CE  ·  Weekly Live Sessions  ·  Practical, Real-World Training

1,100+
CPE Hours Delivered
20+
Years Tax Experience
3
Membership Tiers
Phuc Ly, EA, Founder of Level Up Quest

"I scaled a tax firm to 17 people and sold it for 7 figures. I didn't have a mentor. You will."

— Phuc Ly, EA, Founder of Level Up Quest

Start Here

See What Level Up Quest Is All About.

Watch Phuc explain why Level Up Quest was created and how practical training, live mentorship, and real-world practice help tax professionals become better advisors.

Level Up Quest — Overview
Sound Familiar?

The Struggles Holding Your Firm Back

If any of these hit home, you’re in the right place. These are the challenges Level Up Quest is designed to help tax professionals and firm owners work through.

⛓

You're the bottleneck — every question, every client decision flows through you and only you.

💸

You want advisory services but don't know how to price, introduce, or implement them.

😰

You're afraid of giving wrong advice. You need guidance and a safety net — not just a course to watch alone.

🕐

Building in-house training would take 80+ hours you don't have. So it never gets done.

😴

Other CPE providers put you to sleep. You need training that actually sticks and transfers to client work.

🔄

You know advisory could create more value for clients, but you don’t yet have a repeatable process for delivering it.

These are exactly the kinds of challenges we work on inside Level Up Quest.

Overwhelmed tax professional at desk

Sound like your week?

Two Paths. One Goal.

Who Level Up Quest Is For

Whether you're developing your own advisory skills or building a team that can take on higher-value client work, Level Up Quest gives you a practical path forward with training, practice, and mentorship.

For Firm Owners

Stop Being the Bottleneck of Your Own Firm.

A tax firm cannot scale advisory if every important client conversation, strategy decision, review, and implementation step still depends on the owner. Level Up Quest develops your people, processes, and systems so your team can deliver advisory work with confidence.

✓
Ready-to-Go Team TrainingSkip 80+ hours of creating in-house programs. Plug your team directly into our proven system.
✓
Develop Advisors on Your TeamGive your employees the training and practice to identify opportunities, explain strategies clearly, participate in client conversations, and take on more advisory work.
✓
Bi-Weekly Firm Owner RoundtablesStrategy sessions on firm growth, operations, and accountability — Lead-tier members only.
✓
50% Off for Every EmployeeLead tier members get half-price Active memberships for each team member.
For Tax Professionals

Tax Professionals Who Want to Become Better Advisors

For CPAs, Enrolled Agents, tax preparers, and tax professionals who want to become confident delivering tax planning and advisory services. Learn to spot tax planning opportunities, explain strategies in plain English, lead client conversations, price advisory work, and implement strategies with live practice and real mentorship.

✓
Start Applying What You LearnMembers begin learning practical strategies, identifying potential opportunities in their existing client base, and practicing how to explain those opportunities in client conversations.
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Weekly SprintEvery week: a live group session focused on practical tax advisory, tax planning, client situations, implementation, or firm development, followed by real-world Q&A and discussion.
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Guided Support — Not Just CoursesYour biggest fear is doing something wrong. We give you the mentorship and safety net to move forward confidently.
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Build Advisory Into Your PracticeMembers continue expanding the strategies they understand, improving client conversations, and developing a repeatable process for delivering advisory work.

Before Level Up Quest

Stuck in compliance work. Can't delegate. Unsure how to offer advisory. Training team takes time you don't have.

→

After Level Up Quest

Stronger advisory skills. Better client conversations. A team that's better prepared to take on higher-value work. A more repeatable process for delivering advisory.

Book a Call

Free · No pressure · 20 minutes

Your Path Forward

Turn Tax Knowledge Into Advisory Skills You Can Use.

Most CPE programs stop at the content. Level Up Quest is built around a 6-step progression — from onboarding to implementation — with live mentorship at every stage so you never get stuck.

Tax professionals in a mentorship session

Weekly Live Sessions

Real mentorship.
Real client answers.
Every week.

01

Join & Get Onboarded

Choose your tier and get a personalized onboarding session with a 30-day roadmap tailored to your goals.

02

Join the Weekly Sprint

Each week, join a live group session focused on practical tax advisory, tax planning, client situations, implementation, or firm development, followed by real-world Q&A and discussion.

03

Take Engaging CPE Courses

Visual, story-driven CPE/CE courses at your own pace. No boring slides — concepts that actually stick.

04

Master Strategies at Workshops

Twice-yearly deep-dive workshops on high-value tax strategies — Augusta Rule, cost segregation, S-Corp planning, and more. Limited seats. Members get first access.

05

Practice Before It's Real

Mock client meetings simulate the actual conversations you'll have. Interactive exercises and AI-powered practice tools let you build confidence before it counts.

06

Develop a Repeatable Advisory Process

Bring the pieces together: identify opportunities, evaluate strategies, explain recommendations, price the work, implement when appropriate, and follow through with the client.

Book a Call

Free · No pressure · 20 minutes

Phuc speaking — Founder of Level Up Quest
7-FigureFirm Exit
Your Mentor

I Built It. I Sold It. Now I'm Teaching Everything I Learned.

"I scaled a tax firm from nothing to 17 people and sold it for 7 figures. I didn't have a mentor — I learned through mistakes and hard-won wins. I'm sharing everything so you don't have to figure it out alone."

Phuc Ly, EA, is the Founder of Level Up Quest and a tax advisory educator and mentor. After more than 20 years in the tax industry, Phuc built a tax firm from the ground up, grew it into a 17-person, seven-figure practice, and sold the firm in 2023. Today, he helps tax professionals become better advisors and helps tax firm owners develop the people and systems needed to deliver advisory at scale.

Level Up Quest is built around practical application. We don't stop at explaining tax concepts. Members practice identifying opportunities, explaining strategies, navigating client conversations, pricing advisory work, and following through on implementation.

Read Phuc's Story

20+
Years in Tax
17
People at Peak
EA
Enrolled Agent
7-fig
Firm Sale
Book a Call

Free · No pressure · 20 minutes

Watch: How the Tiered Program Works
Membership Tiers

Choose Your Level

Three tiers built for different stages of your advisory journey.

Passive
$99
per person / month

For building clarity and confidence at your own pace. The foundation of tax advisory knowledge.

✓Personalized onboarding + 30-day roadmap
✓Self-paced CPE/CE with NASBA & IRS approval
✓Full visual tax library — client guides & social posts
✓Practice Playground access
Get Started

Cancel anytime

Lead — Best for Firm Owners
Custom Pricing
Schedule a call to discuss

For growing and scaling a modern tax firm. Includes everything your team needs to run without you.

✓Everything in Passive & Active
✓Bi-weekly firm owner roundtables & strategy sessions
✓Dedicated implementation & accountability check-ins
✓Firm-focused courses on systems & scalability
✓Templates & exercises for firm-wide implementation
✓50% off Active memberships for every employee
Book a Call

Annual billing

Resources

Tax Advisory Resources

Want to see what we actually teach? Browse practical resources on tax advisory, client conversations, tax strategies, and implementation.

Explore Resources

Your CE credits are covered — and so is your growth.

1,100+ Hours Delivered
Visual, story-driven lessons
Self-paced with mock scenarios
Ethics included
NASBA and IRS CPE/CE Accreditation Certificate
Member Stories

The Moment Everything Clicks.

Tax professionals who joined Level Up Quest describe the same shift — from uncertain to confident, from avoiding advisory conversations to leading them.

★★★★★

"It was my first time taking a training with a mock client meeting. It was engaging and brought up information I may have missed. When you discuss things out loud, you retain so much more."

E
Elmer C.
Tax Professional
★★★★★

"I feel enlightened. I came across a client with ISOs and it used to take hours of research. Now I have a clear framework for the tax treatment — and the confidence to walk the client through it."

T
Theamarie D.
Tax Professional
★★★★★

"The visuals and storytelling make complex topics genuinely enjoyable. Despite the specialized content it's beginner-friendly. I finished my first module and I'm more excited than ever to keep going."

J
June Karla L.
CPA
★★★★★

"Learning this way is actually fun — the combination of video discussion, mock client meeting, and quiz makes information stick. I've taken a lot of CPE. This is different."

M
Marvin C.
Tax Professional
★★★★★

"The mock client meeting section showed me exactly what questions clients ask — so I'm not caught off guard when it's real. That kind of preparation is genuinely invaluable."

C
Christine G.
Tax Preparer
★★★★★

"Every part of the course is immediately applicable. The way complex strategies are broken down makes them manageable — and I left each lesson knowing exactly what to do next with my clients."

G
Gennilyn M.
Tax Professional

1,100+ CPE Hours Delivered

Tax professionals across the country — CPAs, EAs, and preparers — learning, practicing, and growing inside Level Up Quest.

Book a Call

Free · No pressure · 20 minutes

Knowledge Isn’t the Problem

Advice Only Creates Value When You Can Put It Into Action.

Most tax professionals already know more than they give themselves credit for. The harder part is turning that knowledge into a recommendation you can explain, price, implement, and stand behind with a client.

Knowing Isn’t the Same as Doing

Learning another tax concept doesn’t automatically make it easier to recognize the right client, explain the opportunity, or recommend the next step.

Practice Builds Confidence

Client conversations get easier when you’ve practiced the questions, explanations, and decisions before you’re sitting across from the client.

Implementation Is Where Value Happens

A strategy on a checklist doesn’t help the client. The value comes from evaluating whether it fits, explaining the trade-offs, and helping move the right strategy through implementation.

Level Up Quest is designed to help close the gap between knowing tax and confidently applying that knowledge with clients.

Questions Answered

Frequently Asked Questions

Level Up Quest is built for tax firm owners who want to train their teams and scale advisory services, and tax professionals who want to confidently offer high-value tax strategies to clients. If you're a CPA, EA, or tax professional who prepares returns and wants to add advisory, you're in the right place.
Each week we hold a live group session focused on practical tax advisory, tax planning, client situations, implementation, or firm development, followed by real-world Q&A and discussion. You get direct answers plus accountability check-ins. Summaries are provided so you never fall behind if you miss one.
Your progress depends on your experience, participation, and how quickly you apply what you learn. In the first 30 days, the focus is on learning practical strategies, identifying potential opportunities, and practicing client conversations. Over the first 90 days, members work on developing the skills to evaluate opportunities, explain recommendations, discuss pricing, and move appropriate clients toward implementation.
Traditional CPE programs primarily focus on education and continuing education requirements. Level Up Quest combines CPE/CE with live mentorship, practical application, client conversations, pricing, implementation, and team development. The goal is not just to learn tax concepts, but to develop the skills and processes needed to apply them with real clients.
Passive and Active memberships are month-to-month and can be canceled anytime with no penalty. Lead memberships are billed annually. If you're not sure which membership fits your situation, book a call and we'll help you choose the right option.
Schedule a free call and we'll talk through your situation. No pressure — the goal is to find the right fit. Lead is designed for firm owners who want to develop their team and build stronger firm systems. Active is designed for tax professionals who want live mentorship, practice, and the Weekly Sprint. Passive is a good fit if you prefer to learn at your own pace.
Ready to Build Your Advisory Skills?

Become a Better Advisor. Build a Stronger Firm.

Whether you’re developing your own advisory skills or building a team that can take on more client work, Level Up Quest gives you the training, practice, mentorship, and support to keep moving forward.

NASBA & IRS-Approved CPE/CE  ·  Weekly Live Sessions  ·  Practical, Real-World Training